A Conversation with Nick Lippman From Xlive
The lifeblood of music festivals are the people; it takes a lot of manpower to essentially build a town and break it down. People make or break the success of a festival, people come to these festivals to live an experience, to bond with other festival goers. I recently had the opportunity to attend Xlive 2016 in Las Vegas, a conference where all the festival producers of the country converge to share ideas, bond and learn from one another.
At this conference I met up with Nick Lippman, of Lippman Entertainment. He has been producing festivals and live events for the better part of the decade. Nick brings years of music experience in the music industry managing Match Box Twenty and many other bands, and has since set his sights on new ventures. I had the opportunity to sit down with him at Xlive and pick his brain…
Tell us a little about Lippman Entertainment.
Nick: We are a diverse client roster that maximizes opportunity in ever changing trends while minimizing the risk of being completely focused on one genre, Lippman Entertainment is positioned at the center of all aspects of the music business. My father started the business years ago and I followed suit when I began to manage a little known band by the name of Matchbox 20, you may have heard of them ha ha. Buy yeah so my father observed that record producers and songwriters, are artists in their own right, and lacked proper guidance, early in his career. He started a management firm representing select recording artists and for the first time ever, created a business managing record producers and songwriters ensuring that all players in the creative process were protected and properly rewarded.
What was it like managing Matchbox 20?
Nick: You know when I look back on the time it was so exciting and it was such a great experience. After my father started his company, I wanted to get involved in it as well. I didn’t want to be in the company just because it was my dad’s, I wanted to make my own path and success and it started with Matchbox 20.
So what’s your favorite Music Festival that you’ve attended?
Nick: I would have to say Smoke Out when it operating, it was just awesome. The music was that great underground hiphop you don’t hear anymore.
What do you see for the future of festivals?
Nick: It seems that festivals are getting more technology driven. They are coming up with new ways to connect with attendees and create that experience people go to music festivals for. The live streaming and the RFID chips are making it possible for concert goers to connect better and create a better music experience for them. That and also VIP services have been making it possible to connect with people on a whole new level.
Can you tell us something you’re working on that you’re excited about?
Nick: You know, I can’t really say much but all I’ll say is that I’m working on something big. I think it’s going to be groundbreaking and a game-changer in how we connect with artists.
Thank you to Nick Lippman for taking the time to do this interview. You can connect with Nick on his Twitter, and make sure to be on the lookout for music new like this!
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